PROGRAM AT A GLANCE
Click on your colour to view the sessions in your interest area:
 All |
 Internet |
 Circulation |
 Management & Publishers |
 Design |
 Production |
 Editorial |
 Sales & Advertising |
MONDAY, JUNE 2 -- MORNING
| 8:30 AM - 5:00 PM Exhibit Hall Opens |
MASTER CLASS
| M1 | Master Class 9:00 - 11:45 AM   |
| Advanced Magazine Feature Writing | |
| M2 | Master Class 9:00 - 11:45 AM   |
| Seven Keys to Selling Integrated Programs | |
| M3 | Master Class 9:00 - 11:45 AM   |
| It's a Mad, Mad, Mad, Mad, Mad Magazine World! | |
| M4 | Master Class 9:00 - 11:45 AM  |
| E-Publishing: How to Drive Revenue and Serve Readers | |
QUICK-LEARN SEMINARS
| M5 | Quick-Learn 9:00 - 10:15 AM  |
| Sell More Ad Pages Using Circulation Reports | |
| M6 | Quick-Learn 9:00 - 10:15 AM |
| Custom Publishing 101 | |
| M7 | Quick-Learn 10:30 - 11:45 AM |
| Audience Development – The Circulator’s Expanded Role | |
| M8 | Quick-Learn 10:30 - 11:45 AM |
| Marketing for Multi-Platform Sales – The Ultimate Media Toolkit | |
MONDAY, JUNE 2 -- AFTERNOON
| 12:00 - 1:45 PM ML Peter Legge Reception & Luncheon |
MASTER CLASS
| M9 | Master Class 2:15 - 5:00 PM |
| The Art of the Successful Sales Call: Customized Interactive Selling | |
| M10 | Master Class 2:15 - 5:00 PM |
| Best Practices in Implementing New Technologies | |
QUICK-LEARN SEMINARS
| M11 | Quick-Learn 2:15 - 3:30 PM |
| Journalism 2.0 – A Digital Survival Guide for Editors | |
| M12 | Quick-Learn 2:15 - 3:30 PM |
| Cross Platform Audience Marketing | |
| M13 | Quick-Learn 2:15 - 3:30 PM |
| Engaging Your Community in a Web 2.0 World | |
| M14 | Quick-Learn 3:45 - 5:00 PM |
| Investigative Journalism with Little Time, Money or Training | |
| M15 | Quick-Learn 3:45 - 5:00 PM |
| Request Circulation, Readership Management, New Media and More | |
| M16 | Quick-Learn 3:45 - 5:00 PM |
| Research: Tips on Making It Your Secret Weapon | |
TUESDAY, JUNE 3 -- MORNING
| 8:30 - 4:00 PM Masthead Exhibit Hall |
MASTER CLASS
| T1 | Master Class 9:00 - 11:45 AM |
| Editorial Packaging – The Sequel: From Inspiration to Publication | |
| T2 | Master Class 9:00 - 11:45 AM |
| Get Out of The Weeds: A Strategic Sales Primer | |
| T3 | Master Class 9:00 - 11:45 AM |
| Transcend Print! What Magazines Should Do Online | |
QUICK-LEARN SEMINARS
| T4 | Quick-Learn 9:00 - 10:15 AM |
| Budgeting Basics for Publishing Managers | |
| T5 | Quick-Learn 9:00 - 10:15 AM |
| What’s New for Magazine Workflow in Adobe InDesign | |
| T6 | Quick-Learn 9:00 - 10:15 AM |
| Building/Managing Infrastructure to Support Multi-Media | |
| T7 | Quick-Learn 10:30 - 11:45 AM |
| ABC and Auditing Rules...Are You Up-to-date on Them? | |
| T8 | Quick-Learn 10:30 - 11:45 AM |
| What’s New for Magazine Workflow in QuarkXPress | |
| T9 | Quick-Learn 10:30 - 11:45 AM |
| The Hottest Trends in Magazine Publishing | |
TUESDAY, JUNE 3 -- AFTERNOON
| 12:00 - 1:45 PM TL Masthead Luncheon - Scott Karp Keynote |
MASTER CLASS
| T10 | Master Class 2:15 - 5:00 PM |
| Pogoing with Piranhas: Successful Indy Publishers Explain How It's Done | |
QUICK-LEARN SEMINARS
| T11 | Quick-Learn 2:15 - 3:30 PM |
| Editorial Marketing: Sell Your Magazine on Every Page | |
| T12 | Quick-Learn 2:15 - 3:30 PM |
| Webify Your Content: Writing and Editing Effectively for the Web | |
| T13 | Quick-Learn 2:15 - 3:30 PM |
| Manage Your Sales Team For Greater Sales and Higher Morale | |
| T14 | Quick-Learn 2:15 - 3:30 PM |
| Pacing and Flow: Improving Your Magazine’s Architecture and More | |
| T15 | Quick-Learn 2:15 - 3:30 PM |
| Inside A Successful Launch: A Circulation Case Study | |
| T17 | Quick-Learn 3:45 - 5:00 PM |
| Hit Your Sales Targets with Independent Ad Reps | |
| T18 | Quick-Learn 3:45 - 5:00 PM |
| Covers That Sell | |
| T19 | Quick-Learn 3:45 - 5:00 PM |
| Top Rank: Search and Analytic Essentials for Online Success | |
| T20 | Quick-Learn 3:45 - 5:00 PM |
| Hot Newsstand Promotions: What’s Working on the Racks | |
WEDNESDAY, JUNE 4
| 3:00 - 4:15 PM CBP Public Policy Session for Magazine Publishers in the Balmoral Room |
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| 4:30 - 5:30 PM CBP Annual General Meeting in the Balmoral Room |
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| 6:00 PM MD |
KRW Awards Gala Cocktails 6:00 PM Dinner 7:00 PM in the Brulé Room |
